Hard Bait Fishing Lures - Forza Sports

Hard Bait Fishing Lures

From weekend anglers to tournament pros, our selection of hard bait fishing lures is built to perform. Browse realistic crankbaits, suspending jerkbaits, and topwater hard baits for precision strikes and unmatched versatility on the water.

462 products
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Luhr-Jensen
Luhr-Jensen Bolo Flex-i-Troll - 26" - Brass/Red
$9.25
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Luhr-Jensen
Luhr-Jensen Pet Spoon - 4 1/4" - 3/4 oz. - Chrome/Silver Prism-Lite
$7.99
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VMC
VMC Tokyo Rig Heavy Duty Flippin'
$6.99
Black Nickel VMC Tokyo Rig Heavy Duty Flippin' VMC
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Rebel
Rebel Hellgrammite 3/32 oz Fishing Lure - Molting
$11.50
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Rebel
Rebel Bumble Bug 7/64 oz Fishing Lure - Hornet
$11.50
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Storm
Storm Wildeye Swim Shad 06 Fishing Lure 3-Pack
$14.25
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Golden Mullet Storm Wildeye Swim Shad 06 Fishing Lure 3 - Pack - Forza Sports Shiner Chartreuse Silver Storm Wildeye Swim Shad 06 Fishing Lure 3 - Pack - Forza Sports
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Rebel
Rebel Wee Frog 3/8 oz Fishing Lure - Northern Leopard Frog
$11.50
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Creek Chub
Creek Chub Jointed Pickie Fishing Lure
From $10.25
Perch Creek Chub Jointed Pickie Fishing Lure - Forza Sports Pickie Creek Chub Jointed Pickie Fishing Lure - Forza Sports Red/White Creek Chub Jointed Pickie Fishing Lure - Forza Sports Silver Flash Creek Chub Jointed Pickie Fishing Lure - Forza Sports + 1 more
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Cotton Cordell
Cotton Cordell Little Mickey Spoon 1/4 oz Fishing Lures
$9.99
Gold Cotton Cordell Little Mickey Spoon 1/4 oz Fishing Lures - Forza Sports Chrome Cotton Cordell Little Mickey Spoon 1/4 oz Fishing Lures - Forza Sports
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Booyah
Booyah Baits Super Shad 3/8 oz Fishing Lure
From $4.50 $6.89
Pearl Shiner ice fishing gadgets - Forza Sports Purple Glimmer Shad Fishing lure - best ice fishing accessories - Forza Sports Silver Chartreuse Fishing lure with multiple blades and a skirt - ice fishing essentials - Forza Sports Chartreuse Glimmer Fishing lure with multiple blades and a skirt - best ice fishing gear - Forza Sports Golden Shiner Fishing lure with gold blades and a skirt - best ice fishing accessories - Forza Sports Chartreuse Gold Shiner ice fishing gadgets - Fishing lure with gold blades and green and black skirt + 3 more
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Rebel
Rebel Pro Pop-R Plus 1/4 oz Fishing Lure - Green Perch
$12.25
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Rebel
Rebel Pop'N Frog 3/16 oz Fishing Lure - Leopard Frog
$10.75
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Rapala
Rapala Jointed 07 Fishing Lure - Gold
$15.50
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Heddon
Heddon Spit'n Image 7/16 oz Fishing Lure
$12.50
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Gizzard Shad Heddon Spit'n Image 7/16 oz Fishing Lure - Forza Sports
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Heddon
Heddon Tiny Torpedo 1/4 oz Fishing Lure
From $10.99
Bullfrog Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Brown Crawdad Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Clear Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Gold Finish Pearl/Red Head Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Gold Finish/Gold Bass Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Gold Finish/Shad Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Fluorescent Green Crawdad Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Natural Perch Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Black Shiner Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Black Shiner/Glitter Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Natural Leopard Frog Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Blue Shiner Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Black Shore Minnow Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports Silver Shore Minnow Heddon Tiny Torpedo 1/4 oz Fishing Lure - Forza Sports + 11 more
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Rapala
Rapala Lure Wraps 3-Pack - Gray
From $15.75
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Rebel
Rebel Pop-R 1/4 oz Fishing Lure
$12.25
Bone Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Silver/Black Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Ol' Bass Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Tennessee Shad Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Clear Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Fire Tiger Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports Foxy Momma Rebel Pop - R 1/4 oz Fishing Lure - Forza Sports + 4 more
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Williamson
Williamson Kensaki Jig -7.25" - 9 7/8 oz. - Silver Pink Zebra
$10.99
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Storm
Storm Searchbait Bodies
$7.50
Chartreuse Ice Storm Searchbait Bodies Storm Pearl Ice Storm Searchbait Bodies Storm Smokin' Ghost Storm Searchbait Bodies Storm Smelt Storm Searchbait Bodies Storm + 1 more
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Heddon
Heddon Tiny Torpedo 1/4 oz Fishing Lure - Baby Bass
$11.50
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Cotton Cordell
Cotton Cordell 6" Pencil Popper 1 oz Fishing Lure - Chrome/Black Back
$14.50
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Cotton Cordell
Cotton Cordell 6" Pencil Popper 1 oz Fishing Lure - Chrome/Blue Back
$14.50
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Cotton Cordell
Cotton Cordell Suspending Wally Diver 1/2 oz Fishing Lure
$11.99
Fire Face Clown Cotton Cordell Suspending Wally Diver 1/2 oz Fishing Lure - Forza Sports
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Rapala
Rapala Jointed Shad Rap 07 Fishing Lure - Clown
$14.25
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Luhr-Jensen
Luhr Jensen Crippled Herring Spoon Fishing Lure
From $7.25
Rainbow Trout Luhr Jensen Crippled Herring Spoon Fishing Lure - Forza Sports 24K Gold Plated Luhr Jensen Crippled Herring Spoon Fishing Lure - Forza Sports Pearl White Luhr Jensen Crippled Herring Spoon Fishing Lure - Forza Sports
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Heddon
Heddon Teeny Torpedo 1/8 oz Fishing Lure - Brown Crawdad
$11.50
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Rapala
Rapala Jigging Rap W9 Fishing Lure
$15.50
Perch Rapala Jigging Rap W9 Fishing Lure - Forza Sports Glow Hot Perch Rapala Jigging Rap W9 Fishing Lure - Forza Sports
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Rapala
Rapala Shad Rap 07 Fishing Lure
From $13.99
Baby Bass Fishing lure with a green and gold pattern on a white background Bleeding Hot Olive Yellow and orange fishing lure with a red tail on a white background Bleeding Pearl Fishing lure with a white body, red accents, and a black eye on a white background Red Crawdad Fishing lure with red and black pattern on a white background Shad Fishing lure with detailed design on a white background + 2 more
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Rapala
Rapala Shad Rap 08 Fishing Lure
$15.75
Holographic Shiner Rapala Shad Rap 08 Fishing Lure - Forza Sports Pink Tiger UV Rapala Shad Rap 08 Fishing Lure - Forza Sports
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Rebel
Rebel Classic Critters Fishing Lures
$16.25
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Rebel
Rebel Deep Wee Crawfish 3/8 oz Fishing Lure - Cajun Crawdad
$11.50
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Rebel
Rebel Deep Wee Crawfish 3/8 oz Fishing Lure - Stream Crawfish
$11.50
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Rebel
Rebel Bumble Bug 7/64 oz Fishing Lure - Bumble Bee
$11.50
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Rebel
Rebel Crickhopper Popper 3/16 oz Fishing Lure - Fire Tiger
$11.50
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Cotton Cordell
Cotton Cordell Crazy Shad 3/8 oz Fishing Lure
$11.75
Smoky Joe Cotton Cordell Crazy Shad 3/8 oz Fishing Lure - Forza Sports Frog Cotton Cordell Crazy Shad 3/8 oz Fishing Lure - Forza Sports
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Heddon
Heddon Pop'n Image 5/8 oz Fishing Lure - Threadfin Shad
$12.50