[{"id":278972366983,"handle":"fishing","title":"Fishing","updated_at":"2025-12-19T13:38:55-05:00","body_html":"\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c!----\u003e","published_at":"2023-09-14T11:41:20-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Fishing"}],"published_scope":"web"},{"id":278973317255,"handle":"fishing-lures","title":"Fishing Lures","updated_at":"2025-12-14T07:15:34-05:00","body_html":"","published_at":"2023-09-14T11:54:14-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Fishing\/Lures"}],"published_scope":"web"},{"id":278973350023,"handle":"fishing-lures-hard-bait-lures","title":"Hard Bait Fishing Lures","updated_at":"2025-12-14T07:15:34-05:00","body_html":"\u003cp data-start=\"1483\" data-end=\"1747\"\u003eFrom weekend anglers to tournament pros, our selection of hard bait fishing lures is built to perform. Browse realistic crankbaits, suspending jerkbaits, and topwater hard baits for precision strikes and unmatched versatility on the water.\u003c\/p\u003e","published_at":"2023-09-14T11:54:30-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"type","relation":"contains","condition":"Fishing\/Lures\/Hard Bait Lures"}],"published_scope":"web","image":{"created_at":"2025-06-29T00:19:53-04:00","alt":"Hard Bait Fishing Lures - Forza Sports","width":1200,"height":284,"src":"\/\/forzasports.com\/cdn\/shop\/collections\/Forzasports-categoryimage-lures-2546x602_3c354acd-9886-4ab4-a3ec-5c55e6db194f-78044310.jpg?v=1751170794"}},{"id":288922501255,"handle":"storm","title":"Storm","updated_at":"2025-12-13T07:14:13-05:00","body_html":"","published_at":"2024-07-25T03:22:32-04:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"vendor","relation":"equals","condition":"Storm"}],"published_scope":"web"}]
The WildEye Live series is the most realistic series of baits available
Internally weighted body creates an incredibly life-like swimming
The realistic color patterns and shape of the bait is backed up with 3-D holographic WildEye, holographic swimmin’ flash foil and a tough yet soft outer body
Rigged with a superior VMC needle point back hook & treble belly hook on most
